Integrated Collateral
Oversight, editorial and/or art direction of marketing strategy, product materials and channels - for sectors ranging from health to public service to transportation.
Supervision of advertising, branding, design, copywriting and photography for largest mass transit fare integration project ever done in North America.
Management and production over 200 publications – up to 120 pages – including editing and art direction in many cases, in addition to staff and external studio talent.
